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January 2018

North America

New Trends for Social Media


Social media has taken the world by storm and is a great way for people to connect and share. The technology is constantly changing and new trends are set for the future.

Augmented Reality

The iPhone 8 and iPhone X both have chips which allow users of these smartphones to have augmented reality experiences. This experience is only being used on mobile devices but as technology changes it is probable that social media will soon be using it as well. It is possible in the near future that social media platforms such as Snapchat or Instagram will enable its users to use filters which lets them take selfies and this is then projected using augmented reality. Advertising could also be a new and innovative way to use augmented reality as companies project different products using filters.

Instagram Stories

The amount people using Instagram Stories monthly has reached over 200 million while Snapchat has 150 million users, that’s almost as many people who enjoy online blackjack for real money! Instagram continues to grow and by the end of 2018 many more will be using it. Companies and brands who want to connect with these users will be placing themselves in a good place by using this platform.

Moving to Social Media Advertising

The majority of marketers who utilise influencer marketing maintain that it works. Companies such as North Face, Hubspot and Rolex have found the use of social media to be very successful when connecting with new groups and continued engagement with their loyal followers. For those brands that chose to market their products in the traditional way it seemed they had difficulty connecting with social media audiences. Looking at the way the trends are moving it looks like more companies will use an influencer marketing strategy rather than advertising the traditional way.

Connecting through Messaging Platforms

More than 2.5 billion people make use of some kind of messaging platform so it seems odd that most brands are still connecting with consumers using only social networks. Connecting with customers using messaging platforms is the new trend for 2018 and companies change the way they connect with audiences and also put more money into this endeavour. Consumers in the future should be able to have personalised shopping experiences using platforms such as Messenger, WhatsApp and Kik.

Video Hangouts

More than one million people use the popular video hangout Houseparty. It is mainly used by Gen Zers (people born between 1995 and 2010) who use this platform to connect with friends digitally. It has become an extremely popular platform and Facebook is looking at ways they can reproduce something similar. Video hangouts have become a big part of social media and live hangouts seem to be the next step. It looks as though Facebook will offer a similar feature in 2018.

Facebook Spaces

Facebook has been developing a new project know as Spaces. This new feature will let friends connect using virtual reality (VR). The fact that Facebook is the owner of Oculus Rift, hardware used in VR experiences it makes sense that they would be developing this type of platform.

New social media trends that will impact users are growing as technology changes. It seems that video streaming and VR will be an everyday experience. Many more companies and brands will begin using social media platforms such as Instagram and Snapchat which is where the Gen Zers hang out.

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What to Do In a Day Trip To Bangalore?


Bangalore or Bengaluru, the capital city of Karnataka, is a melting point of cultural and ethnic backgrounds. Nowhere else in South India will you find such beautiful hangouts, warm people or such pleasant weather. Palaces, art galleries, cafes, theatre, pubs, parks, malls – Bangalore has it all. If you’ve already done your Mumbai to Bangalore flights booking, then all you need to do now is decide how many of these places below you’re going to visit in a day:

  1. The Lalbagh Botanical Garden

The Lalbagh botanical garden, which literally means ‘the red garden’ is spread over 240 acres. This garden was created by a very famous ruler of old Mysore, Hyder Ali. The garden is a home to diverse tropical plants, aquarium and a lake. The main attraction the botanical garden is the glass house. This one has been modelled after London’s crystal place and is designed by John Cameron. The botanical garden hosts annual flower shows on two national occasions – one being republic day and the other is on Independence Day. This lush and expansive garden is an ideal place for the peace-seeking city dwellers and tourists alike. The garden is very picturesque making it a perfect location for all the photography enthusiasts. The garden is open to public every day from 6am to 7pm. Entry is free between 6 to 9 in the morning and 6 to 7 in the evening.

  1. Nandi Hills

If you’re looking to get away from the hustle and bustle of city life, Nandi Hills or Nandidurg is the place to be. Located 60kms from the Bangalore city, a drive to Nandi is indeed very rejuvenating. The climate here is delightful, and it’s a favourite among both young and old people. The best time to visit Nandi is before sunrise. The view from the hill is mesmerising and is the best view of the sunrise in Bangalore.

  1. Jawaharlal Nehru Planetarium

For all the astronomy enthusiasts, Jawaharlal Nehru Planetarium is the best place to be. The planetarium has these shows daily: ‘dawn of the space age’, ‘our solar system’ and ‘Mars-the red planet’. Apart from these daily shows, the planetarium hosts various workshops, lectures, exhibition for activities for both students and teachers. Arrangements of telescopes in the open area of planetarium are made for the public to use. The planetarium also hosts special workshops for the physically challenged students.

  1. The Bannerghatta Biological Park

This National Park was established in 1971 in order to meet the demands of eco-tourism and conservation. Ever since, it has been home to a large variety of flora and fauna. Bannerghatta national park is located 22 km away from the Bangalore city and is spread over an area of 104 sq km. The park has various units like butterfly park, Children Park, the zoo, a safari and rescue centre. These units provide a unique learning experience for both adults and children. A wide range of wildlife – elephants, leopards, jackal, fox, sloth bear, spotted deer – are easily spotted here. For all the nature and photography enthusiasts, this national park is definitely a treat.

  1. Cubbon Park

The city of Bangalore is popularly known as the garden city. Cubbon park- the lung space of the city is spread over 300 acres of land. The design of the park is aesthetically very appealing. The statutes of famous personalities and the rich flora found will amaze you. Cubbon Park does not only get the attention of tourists but also the residents of Bangalore. Nature lovers, botanists, peace lovers and fitness enthusiast frequently find their way to Cubbon Park. The park has other major attractions like the museum, library, tennis academy, toy train and the second largest aquarium in the country. It is home to more than 6000 trees.

Now, all there is left for you to do is to find an agent to do a Mumbai to Bangalore flights booking (which shouldn’t be hard at all). You can also buy a flight ticket directly at the airport counter and come to Bangalore for at least a day to see for yourself what the hype is all about.

Have some fun in the Bangalore style!

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Travel Tips

How to Find the Perfect Beverly Hills Hotel


Are you in the process of planning a trip to Beverly Hills, California? Are you hoping to enjoy every minute of your vacation?

Here’s something to remember: there are quite a few hotels in and around the Beverly Hills area, so you won’t have a difficult time finding several that pique your interest. Of course, since you can only book one, you need to have a clear idea of what you are looking for and how to get it.

One hotel in Beverly Hills is not going to be exactly the same as another, so you should never fall into the trap of believing that the first property you come across is “good enough.”

With all this in mind, let’s examine five things to look for in a Beverly Hills hotel:

1. Competitive Price

There is no denying the fact that hotels in this part of California can be among the most expensive in the state. Even so, it doesn’t mean you have to break the bank when visiting the area.

For example, you can use Expedia to find a hotel in Beverly Hills that fits within your budget. It may not have everything you want, but at least you know you are securing a price you can live with.

Tip: don’t wait too long to begin your search for a hotel, as this can make it more difficult to secure a competitive price.

2. Amenities

This is where you should turn your attention when comparing hotels, as it can help you narrow your options in a hurry.

For example, some hotels are well known for their pool and spa. Others have a good reputation for providing the perfect sleeping environment (which is a must if you need rest after a long flight in economy class).

Once again, you can use the internet to learn more about amenities. Along with this, don’t hesitate to call the hotel on the phone to ask specific questions. This is often the best way to learn more about a hotel.

3. Good Reviews

You don’t want to make your final decision based on what another person says online, but reviews can definitely point you in the right direction.

Take the time to read a handful of these for each hotel. Is one person after the next saying the same thing? Is there reason to be concerned about a particular detail?

The more reviews you read the better you’ll understand what a hotel has to offer. You shouldn’t hang your hat on these, but you can definitely soak up high quality information that will allow you to make the right choice.

4. On Site Restaurant

While there is no denying the fact that you’ll want to experience a variety of Beverly Hills restaurants, there may be times when you don’t feel like leaving your hotel.

Fortunately, if you book a hotel with at least one on site restaurant, you won’t be forced to do so. Don’t assume that an on site restaurant will suit your taste buds. You’ll want to check out the menu before booking the hotel. This isn’t a “make or break” amenity for most travelers, but it could be important to you.

5. Convenience Features

Does the hotel have a concierge service? How about a shuttle that runs to and from the airport? What about valet service?

These are the types of convenience features that you want to learn more about. A hotel that offers these features, among others, is one that is always trying to impress you as a visitor. It goes without saying that these convenience features can add money to the nightly rate, but here’s something to remember: you get what you pay for.

If you want to have the best possible experience, you may want to shell out a few extra dollars for a hotel that offers some (or all) of these things.

Final Thoughts

While these are some of the many things you want to look for in a Beverly Hills hotel, you shouldn’t stop there. You know better than anyone what you are looking for, so make sure you keep an open mind.

Do you have any experience traveling to Beverly Hills? What steps do you take when it comes time to book a hotel? Is there anything in particular that you look for? Share your personal approach and experiences in the comment section below. Your feedback may be able to help another traveler make a better decision.

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